What is a Beautifier?

What exactly is a BEAUTIFIER?

It's a person who (or a thing which) beautifies or makes beautiful.

My unique twist on "typical" beautification is that my work involves small businesses – both in the digital realm and in real life!

When I meet with a business owner, I evaluate where I believe they need guidance/assistance (sometimes they know exactly what they want/need and tell me). What I love is that EVERY client/project is so different! Some clients strictly need SMM (social media management) or a website refresh, while others are interested in revamping their space (retail, office, service area or studio) or doing an entire branding overhaul.

From there, we talk about all of the other details from their desires for growth, who their target client is, goals for the coming months to years, product range information, services offered and on and on. For me to plug myself into someone else's business and properly beautify where needed, I want to know as much as I am allowed so I can streamline efficiently.

My main goal for business owners is pretty simple: return on investment (ROI). In one way or another, you want to make back the money that you invested into something, right? YES!

Does your business need beautification? A website? Branding help? In-person visual merchandising or a whole revamp to create an experiential shopping experience?

Holla at your girl!

xo
~Rachel